Diane Lurie

Diane, a brand strategist, has worked on some big names over the years. Highland Spring, Wiseman Dairies and Dobbies to name a few. I was pretty chuffed when she asked me to create her new brand. No pressure. I wanted to create a brand that was as unique as she is. And many questions and conversations later, it was clear I wanted to depict how she gets to the heart of brands and turns them on their head to get the right answers. Job done.

Services:
Brand Strategy, Brand Identity, Art Direction, Print Design.

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Each time I work with Sharon I really look forward to it, because I know she’ll create a very exciting solution. Speaking to her about the brief is invaluable, as she asks questions that force clarity and simplicity, and brings to problems a fresh and vibrant point of view. And then, of course, there’s her work: simple, powerful, bold, contemporary. Work you feel proud of; work that people want to talk about. Populist or prestige, brands are given new life.
— Diane Lurie, Consultant Brand Strategist
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